Project Idea:
UniMall is a comprehensive platform (app and website) designed to create a unified online marketplace that gathers all types of shops and services in one place. The concept is based on providing each store or service with a dedicated space for a very low fee, enabling every merchant or service provider to showcase their products or services in an organized and easily accessible way.

Target Audience:

• Small and medium-sized shop owners who want to expand into e-commerce at a low cost.

• Customers looking for a unified platform to browse and purchase everything in one place, without searching multiple websites.

• Young people and tech-savvy users who prefer user-friendly apps and websites.

Project Features:

1. For Customers:

   • Browse all shops and services in one place.

   • Easily search for any product or service.

   • Ratings and reviews on shops and services.

   • Ability to order and pay online.

   • Notifications for offers and discounts.

2. For Shop Owners:

   • Dedicated space for each store to display products and services.

   • Very low cost (e.g., $1 per month per store).

   • Easy product and inventory management.

   • Access to visitor and sales analytics.

   • Expansion and reaching a larger customer base.

3. Platform Technologies:

   • Android and iOS app.

   • Responsive website for all devices.

   • Easy-to-use dashboard for each store.

   • Secure payment system.

   • Notification and special offers system.

Business Model:

• Low-cost subscriptions for shops: $1 per month per shop.

• Paid advertisements: for shops wanting greater visibility or special promotions.

• Additional services: such as digital product design or marketing campaign support.

Competitive Advantage:

• Very low costs for shop owners.

• Comprehensive platform gathering all products and services under one roof.

• Easy to use for both merchants and customers.

• Potential for global expansion in the future.